Did Apple TV Fail Its Program?

Written by GtoRMan Wednesday, 15 September 2010 00:37

You surely have heard that Apple has launched its TV and you might expect to hear the latest news about it. Well, unfortunately the latest news is not that pleasing because it seems there are several things Apple should reconsider about its TV. It is rumored that Apple TV is too expensive to watch especially when you watch anything presented through gadget and it seems Apple doesn’t give so much stuff to watch.

The first example of TV program in Apple’s TV that seems pretty frustrating is the so-called ‘first-run’ movie. The truth is the movie is not the first-run because it is still playing in theaters. In fact, you can even rent the same movie from Blockbuster or get it through Netflix or Redbox.

Another show which seems to become a failure is the 99-cent TV show. At first glance you may think it is cheap, but you should notice that you may have to pay more than $24 per season. The worse, you must make another payment if you want to watch the episode once again. Compared to other TV cables, 99-cent can be much cheaper only if you select a limited set of shows.

It can be true that Apple TV is expecting to be able to deliver particular applications for Apple TV such as games, however there are no TV that has succeeded creates application on TV so far. Also, Apple’s expectation to become Apple’s TV gaming system seems not come into realization this time.
Taking a closer look to Apple’s TV, there is a fallback slightly seen from it. It is an unfortunate that you will not be equipped with on-board storage. It might be also impossible to enjoy your own long-form content because Apple seems show the signal for not doing it, whereas streaming the stuff you want to watch means you should leave the PC on all time.

However, Michael Gartenberg, a star industry analyst, stated that Apple TV has much better chance of survival rather than Google TV. Google TV only offers the ‘input one’ it means it may replace or become your cable box, whereas Apple TV comes with ‘input two’ which means it replaces your DVD player.

Speaking of TV content, Apple has limited movement in this area because most movie studios and TV producers obviously keep silent about the line on price and selection. Apple is demanded to notice and comprehend that movie studios and TV procedures have a number of importance to think about such as advertisement, broadcast, DVD sales, theaters, DVD rentals, Netflix, and more. This description leads to the idea that they are not willingly allowing Apple to appear and accelerate the same changes occurred to the record labels.